Changing the Game: How AI is reshaping marketing strategies and amplifying direct bookings for vacation rental managers.


An engaging, forward-looking webinar, presented jointly by Shelley Tolbert, Twiddy's Director of Marketing, and Aidaptive's Braeden Flaherty.


The Importance of Trust for Managing Through a Crisis


Twiddy & Company, delves into the challenges faced in March 2020 due to the COVID-19 pandemic.

Harvard Business School's (HBS) "Cold Call" podcast

Destination NC: Travelers head for urban counties, short-term rentals


On the ocean, visitors primarily seek family time, with water activities, shopping, Jockey’s Ridge State Park, five lighthouses and wild horses.

Business North Carolina

4 Beach Getaways With Homes Big Enough For The Whole Family


Multigenerational travel is on the rise, and people of all ages are combining family-time with vacation-time.

Southern Living

Every Decision We Make is a Data-Driven Decision


Twiddy & Co., a vacation rental business in Duck, North Carolina, serving the state’s Outer Banks, is using new technologies to analyze information on its guest rentals and more.

Strategic CIO 360

CFO Focuses Squarely On Sustainability


‘Goodwill shows up on the balance sheet, and in the minds of your employees, customers and stakeholders,’ says Mike Wilson, finance chief at Twiddy & Co.

Strategic CFO 360

Navigating uncharted waters: Harvard Business School spotlights Outer Banks amidst the 2020 bridge closures


In the annals of the long history of the Outer Banks, the spring of 2020 will be remembered for an unprecedented disruption that shook its very foundation.


Six Essential Activities in Corolla, North Carolina


Whether you’re visiting Corolla for the first time or 30th, these six essential activities make your coastal Currituck getaway an adventure for any age.

Our State

Twiddy & Company’s annual Corolla Christmas Village returns for its third season


Twiddy & Company is proud to present their third annual Corolla Christmas Village, a self-guided, free-admission event that’s perfect for all ages, and will transform Historic Corolla Village into a Christmas wonderland filled with thousands of lights, trees, and holiday displays beginning Friday, November 24.

OBX Today

It’s the Most Wonderful Time of the Year at Corolla Christmas Village


It’s the Most Wonderful Time of the Year once again and what better place to spend your holidays than in Corolla, NC.

Outer Banks Voice

The Power of Partnerships: Inside Adswerve’s Exclusive Technical Bootcamp with Twiddy


Twiddy & Company’s data analytics partners at Adswerve were recently on the Outer Banks for a collaborative technical bootcamp. The data team at Adswerve assists our Marketing team with identifying audiences and analyzing data to ensure the correct website visitors are being targeted at the right time.


#039, Clark Twiddy, author


Clark Twiddy discusses his first book, Memories of the Currituck Outer Banks: As Told by Ernie Bowden.

Treasures of the Outer Banks

Massive vacation home for rent on NC’s Outer Banks has 36 bedrooms. But it’ll cost you


A home that’s considered the largest vacation rental in terms of bedrooms on the popular Outer Banks area of North Carolina has listed.

The Charlotte Observer

Massive vacation home for rent on NC’s Outer Banks has 36 bedrooms


A vacation home dubbed the largest vacation property on the Outer Banks thanks to its 36 bedrooms. Cost to rent the home, via Twiddy & Company, is between $12K and $70K per week.

Raleigh News & Observer

Clark Twiddy of Twiddy & Company: 5 Lessons I Learned From My Military Experience about How To Survive And Thrive During A Time Of Crisis


Iterate as needed, but don’t complicate it. The framework we developed was very simple. As the pandemic evolved, we adjusted our framework as needed, especially once the bridges to the Outer Banks reopened and we were faced with an entirely different, but welcome, issue — the volume of people interested in coming to the destination.

Authority Magazine

Visionaries of the OBX with Clark Twiddy


The chain of barrier islands that skirts the coast of North Carolina from the Virginia border to Cape Lookout was once remote. Today the Outer Banks is one of America’s most popular vacation destinations; welcoming millions of visitors each year!

Steel Magnolias

Cornucopia of coastal delights in Outer Banks, N.C.


Away from the bustle of other beachy destinations, Outer Banks, North Carolina boasts a whole lot of charm and natural splendour.

Toronto Sun

Here are the best beach cams to watch as Hurricane Lee makes waves along the NC coast


If you enjoy seeing nature’s power expressed in wave height and anemometer readings, live webcams along the North Carolina coast are a great window into the action. In bad weather, some of the live streams have to buffer a lot, so be patient.

Raleigh News & Observer

Biz: How the Outer Banks erupted; Novo Nordisk grabs more JoCo land


Only a few decades ago, the Outer Banks were mostly “sandbars." Today, its rapid growth is raising troubling questions.

Triangle Business Journal

#036, Clark Twiddy, Outer Banks Author


Clark Twiddy discusses his book, Outer Banks Visionaries: Building North Carolina's Oceanfront. Twiddy researched and interviewed the people that helped turn the Outer Banks from a sleepy, ocean outpost, to the successful destination it has become today.

Treasures of the Outer Banks podcast

OBX leader Clark Twiddy analyzes the coastal region’s changing tides


Change is not new to the Outer Banks. Yet, throughout Clark Twiddy’s career, the real-estate executive grew tired of learning about the region’s history from obituaries. So he decided to describe the changes occurring at North Carolina’s barrier islands through locals’ experiences.

Business North Carolina

‘Outer Banks Visionaries’ book launch features stories, reflections on 50 years of growth


Twiddy led a discussion panel in Oceanview Hall featuring prominent community members John Harris, founder and president of Kitty Hawk Kites; Charles Evans, former mayor of Nags Head and former state legislator; Tess Judge, local businesswoman and entrepreneur; and Chris Sawin, president and CEO of the Outer Banks Community Foundation.

The Coastland Times

Sen. Marc Basnight's legacy building the Outer Banks


Before Phil Berger was considered the most powerful politician in the state, Democratic Sen. Marc Basnight of Manteo held the same position from 1993 to 2010. Author Clark Twiddy’s new book, “Outer Banks Visionaries: Building North Carolina’s Oceanfront,” looks at that legacy. He joins WUNC Capitol Bureau Chief Colin Campbell to discuss Basnight and the book.

WUNC’s The Politics Podcast

Listening With Leaders-A Conversation With Clark Twiddy on Thriving in Real Estate, Post-Pandemic Era


Listen With Leaders Podcast With Doug Noll. In this podcast, Doug interviews Clark Twiddy, President of Twiddy & Company, on "From Crisis to Success: Thriving in Real Estate in a Post-Pandemic Era"

Listening with Leaders (YouTube channel)

Revamping Data Pipeline Infrastructure to Increase Owner Satisfaction at Twiddy


UDig data and analytics interns recently undertook a significant overhaul of one of Twiddy’s data pipeline infrastructures, implementing Airbyte pipelines with Kestra orchestration to replace an existing Java application.

UDig Blog

‘They built something from nothing’


More than 200 people attended a lighthearted event that was both an author reception for Clark Twiddy’s new book, “Outer Banks Visionaries: Building North Carolina’s Oceanfront,” and a panel discussion with some of the people featured in it at Jennette’s Pier on Thursday, June 29

Outer Banks Voice

Design Your Dream Vacation Rental: Tips from Top Interior Designers that Will Wow Guests


In this Redfin article we have gathered expert advice and insights from top interior designers and professionals in the industry who specialize in vacation rental designs.


Don and Catharine Bryan Cultural Series to host book release event for Twiddy’s ‘Outer Banks Visionaries: Building North Carolina’s Oceanfront’,


“Outer Banks Visionaries” chronicles the region’s remarkable journey from isolation to popularity through the stories of visionary individuals who shaped the Outer Banks.

OBX Today

Outer Banks Visionaries book gives developers’ history of the area


Clark Twiddy's new book, Outer Banks Visionaries, gives developers' history of the Outer Banks area.

Wilmington Star-News

New and Upcoming Releases from NC Authors June 2023


Like Walt Disney World or Las Vegas, the initial ideas around what is today a glittering vacation capital were, at one point, nothing more than a shared vision of what was possible.


Clark Twiddy’s Insights on Crisis Management as President of Twiddy & Company


Join us for an exclusive interview with Clark Twiddy, President of Twiddy & Company, as he shares his experiences and strategies for crisis management in the vacation rental industry. Discover the importance of open communication, building trust, and avoiding overcomplication during times of uncertainty.

Leaders Perception Magazine

Plan Multi-generational Family Vacations Without the Stress


Domestic family or multi-generational travel is a priority for travelers 50-plus in 2023, according to AARP research. The annual AARP Travel Trends study found that 14 percent of travelers expected to go on multi-generational trips.

AARP The Magazine

The Keys to Top-Quality Customer Service, According to 24 Business Leaders in the Know,


Business leaders share their advice on how to hire the best CX talent, train your team to walk in your customers' shoes, and offer support that goes above-and-beyond expectations.


Tricks of the Customer Service Trade


Clark Twiddy discusses tricks of the customer service trade.

Inc Magazine

Daily Digest


Whitney Knollenberg joined Outer Banks real estate company owner Clark Twiddy to discuss how North Carolina can balance surging tourism demand with local desires for livable communities. It’s a hot topic at the mountains and the coast in the sixth-most visited state in the U.S.

Business North Carolina

Parks and Recreation Professor Featured on Podcast About Sustainable Tourism


Whitney Knollenberg, an assistant professor of parks, recreation and tourism management at NC State, recently appeared on Business North Carolina’s weekly podcast, “Chatter with BNC,” to discuss the importance of sustainable tourism development in the state.

North Carolina State University

US adds a healthy 236,000 jobs despite Fed’s rate hikes


In North Carolina’s Outer Banks, Clark Twiddy said his family company, which sells property and helps homeowners rent to vacationers, still faces what he calls “the tightest job market of anyone’s lifetime.”

Associated Press

Studies: Year-round workers need affordable housing to support tourism


The growth and demand for a coastal getaway comes at a cost for North Carolina - there is simply not enough affordable housing for those who support the tourism sector.


Forty-five years of learning on the Outer Banks


It’s been a long time since Doug and Sharon Twiddy started a small two-person business over an oyster-shucking table in Duck. Read more at:

The Coastland Times

Clark Twiddy & Whitney Knollenberg


BNC's David Mildenberg speaks with Clark Twiddy, owner of a leading Outer Banks residential real estate company, and Whitney Knollenberg, an N.C. State University professor.

Chatter with BNC

Why data privacy is a top issue for NC small businesses in 2023


Data privacy is a critically important issue, and how it is regulated greatly matters to businesses.

Carolina Journal

Exclusive Carova showcases costs of coastal development


On a blustery day in September, Edward Ponton studies an incoming storm as the afternoon rain meets the ocean.

Coastal Review

Historical Figure Ruby Bridges Book Signing on Dec. 30 at the Island Bookstore in Corolla


Civil rights activist and historical figure, Ruby Bridges, will be at the Island Bookstore in Corolla on Friday, Dec. 30 from 6 to 8 p.m. to sign her latest book, I Am Ruby Bridges.

Outer Banks Voice

Civil Rights icon Ruby Bridges to host holiday book signing in Corolla


This year’s Corolla Christmas Village will host a special guest, Civil Rights icon Ruby Bridges who will sign her latest book at Island Bookstore on Friday, December 23, from 6-8 pm.

OBX Today

New ‘Icons of the Outer Banks’ documentary highlights Andy Griffith’s ties to Manteo


A new documentary short film recently released by Twiddy & Company is highlighting one of the most renowned names in Outer Banks history.

OBX Today

Ten Bedroom Outer Banks Vacation Rental Home


Our group consisted of three trainers and six excited trainees, all eager to check in to our Outer Banks vacation rental and finally meet each other in person.

Travel By Vacation Rental

Twiddy & Company’s 2nd Annual Corolla Christmas Village kicks off this Friday


Twiddy & Company is proud to present the 2nd Annual Corolla Christmas Village experience.

OBX Today

Top holiday happenings on the Outer Banks: Parades, light displays, historical tours and more


Where to find holiday cheer on the Outer Banks this season.


Clark Twiddy: Five Things You Need To Be A Highly Effective Leader During Uncertain & Turbulent Times


In many situations where turbulence is defining, a real challenge becomes agility on the front lines of your organization.

Authority Magazine

Biz: Outer Banks effort sees positive results so far


A collaboration between an Outer Banks businessman and an N.C. State University professor is designed to find ways to support the tourism industry.

Triangle Business Journal

Clark Twiddy of Twiddy & Company: The Future Of Travel In The Post COVID World


Clark Twiddy is interviewed as part of a series about “developments in the travel industry over the next five years.”

Authority Magazine

Twiddy & Company Intern Micaela Nardino Promotes Outer Banks Tourism


Not Your Average Summer series highlights the internship experience of Twiddy intern Micaela Nardino.

NC State University

Duck Is the Tiny Outer Banks Town You Have to Visit Now


The many reasons the charming waterfront village of Duck will make you feel right at home.

Southern Living

COMMENTARY: What might a recessional tide look like along the shores of our visitor economy?


Clark Twiddy discusses the probability of an economic downturn over the next year based on a recent report from Bloomberg News.


Wisdom from a Marketing Director: Make Your Customer Experience Special


“One theme ended up emerging as a central thesis to the discussion: a relentless passion and drive towards providing an outstanding and ever-improving experience for both their guests and homeowners.”

Jarvis ML Blog

How 1999’s NC Vacation Rental Act is a Model for Today’s Regulations


“Amongst the vacation rental industry representatives were Holden; Tim Midgett, owner of Midgett Realty and then chairman of the Outer Banks Tourism Board; the late Stewart Couch, then owner of Hatteras Realty; Doug Twiddy, owner of Twiddy & Company; the late S.R. “Buddy” Rudd, vice president with Margaret Rudd & Associates, Inc. and board member of the NCVRMA; and others.”

VRM Intel

Jarvis ML snags $16M to help companies personalize their products


“But Yadav expressed confidence in Jarvis ML’s ability to grow despite competition, pointing to early adoption by customers like Twiddy & Company Vacation Rentals.”


Speeches, ribbon cutting and refreshments celebrate new College of The Albemarle academic building


“On a beautiful, sunny Outer Banks April day, the new College of The Albemarle academic building and grounds in Manteo were formally open with speeches, a ribbon cutting and refreshments.”

The Coastland Times

Twiddy's book details Bowden's nearly 10 decades on OBX


“Twiddy said the foundation of the book came from audio recordings Bowden, now 96, made in 2010 with Michael E.C. Smith.”

The Daily Advance

Data-Driven Work Cultures: Clark Twiddy Of Twiddy & Company On How To Effectively Leverage Data To Take Your Company To The Next Level


“Make sure in addition to your data you have a culture of dialogue and an insistence on speed. Data can’t thrive without the second two. For example, our biggest weekly meeting is our research and development session where we invite a good portion of our staff to attend and participate in the dialogue around data.”

Authority Magazine

Clark Twiddy of Twiddy & Company On The Labor Shortage & The 5 Things We Must Do To Attract & Retain Great Talent


“Be vulnerable as leaders–admit mistakes, admit areas of weakness, and engage with the self-awareness of our own limitations.”

Authority Magazine

Seasonal Businesses See Year-Round Demand, Still. 5 Ways to Hire (Fast) Amid the Great Resignation


“Work-from-anywhere has many companies enjoying an off-season surge. That's creating an even bigger labor crunch.”


History for Lunch: Memories of the Currituck Outer Banks: As Told by Ernie Bowden


“Aided by author Clark Twiddy, president of Twiddy & Company, Ernie Bowden recounts the tales of a unique life spent on the Currituck Outer Banks that give readers memories to be shared from one generation to the next.”

The Outer Banks Voice

Company of the Month


“I can think of no higher compliment than this – I’d love to be able to say that we create the best weeks of our customers lives for our guests, that we earn the loyalty and trust of our homeowner community and, for our own staff, they feel as though they have traded a day of their life for something worthwhile.”

National Center for the Middle Market

The Fundamentals of Digital Transformation for Small Businesses


“Digital transformation has unlocked a lot of new opportunities for us as a firm to be much more relevant to a growing customer base”

American Express

Markets, Margins And Differentiation In A Commoditizing Digital Market


“For business owners and operators tasked more and more with understanding strateg ic thinking in a time of rapid change, this is a simple model that can be walked down hallways, drawn quickly in Zoom sessions and referred to across tables in the kitchen.”


Assuage Customer Privacy Concerns With These 15 Business Strategies


“Be transparent about the motive and impact around the collection of data.”


12 Big Tech Challenges Remote Real Estate Companies Are Facing Right Now


“As an industry, we'll have to reflect a still-human focus in the ways we use technology to build trust and personal relationships.”


Quality Customer Service Took Priority Early in the Pandemic. Small Businesses Say Now It's Even More Vital


“Exactly how companies have addressed the increased need for customer service support varies, but one thing is clear: An increased investment can be well worth it.”


Beach Food Pantry makes sure some OBX families celebrate with Christmas trees


“The event was a team effort with Twiddy & Co. donating the trees and members of the community chipping in with ornaments, lights and other decorations.”

The Outer Banks Voice

Christmas festivities to celebrate the season in Corolla


“We’re excited for locals and visitors to enjoy Christmas in Corolla this holiday season”

The Coastland Times

OBX Today’s third annual Tacky Light Tour of the Outer Banks, northeast N.C.


“The Tacky Light Tour has all the biggest and brightest Christmas light set-ups, all in one place, with an interactive map showing how to find all the best lights from Wanchese to Windsor, Mattamuskeet to Moyock.”

OBX Today

Light displays, concerts, markets and more: Here’s our 2021 holiday events guide


“Seasonal events kick into high gear this weekend and run through the end of the year with treats for everyone: a hot cocoa throwdown, a gazillion bulb light displays, parades, concerts, nutcrackers galore, holiday markets, even the screening of a really cheesy Christmas movie.”

The Virginian Pilot

Understanding The Future Of Dynamic Pricing


“Whether it’s large-scale investor presence in the build-to-rent residential market, still-scorching demand in many of the vacation rental destinations or simply continuing shifts in the work-from-home world, the technological process of buying, selling or renting a home is under pressure like never before.”


Celebrate Christmas in Corolla this Holiday Season


“Lights, floral delights, and holiday sights are all part of the inaugural Christmas in the Village, a holiday wonderland that brings the spirit of Christmas to an area landmark.”

The Outer Banks Voice

Icons of the Outer Banks presented by Twiddy & Co. – Aycock Brown


“The life of Aycock Brown is extolled in this episode of the mini-documentary series from the perspective of a local historian and his own grandson.”

OBX Today

Remembering the Outer Banks’ best salesman


“As part of its “Icons of the Outer Banks” series of mini-documentaries, Twiddy & Company has produced this 4 minute, 21 second piece on Aycock Brown, the man widely credited for using his journalistic and marketing skills — as well as tireless energy — to put the Outer Banks on the map for the rest of the county.”

The Outer Banks Voice

Changing Tides: Reimagining Tourism in the Outer Banks


“We are thrilled to partner with North Carolina State University to better understand how as a community we can find short and long-term sustainable solutions to the challenges we are experiencing as one of the country’s most popular vacation destinations”

NC State College of Natural Resources News

15 Proactive Steps Every Landlord Should Take For Good Tenant Relationships


“Engage with tenants ahead of problems; proactivity is always cheaper than reactivity especially in light of labor and supply challenges.”


The 5 Fronts of Digital Transformation in the Middle Market


“A great example is Twiddy and Company, a hospitality firm located in Duck, North Carolina.”

Harvard Business Review

10 Ways To Ensure Compatibility With Potential Brokerage Partners


“Trust and reputation are at the head of the list.”


10 Red Flags To Watch For When Signing A Commercial Property Lease


“Make sure you know the person across the table who signed the lease and make sure you're able to contact them directly in the event of confusion or disagreement.”


Why Vulnerability Inspires Trust, with Clark Twiddy


“On this episode of Destination on the Left, I talk with Clark Twiddy about leading effectively during a crisis.”

Destination on the Left

Ross Twiddy - At Home with Roby


Ross Twiddy with Twiddy & Company joins Trent and Patrick on “At Home with Roby”.

WBT Charlotte’s News Talk

Seven Myths About Green Building (And The Reality Of The Situation)


“In short, my sense is that green is possible only in conjunction with other real and durable competitive advantages.”


How Important Is Price Latency Becoming In Real Estate?


“With the real estate market continuing to be scorching hot in many areas of the country, the rapid interaction of supply and demand in hyperlocal markets is drawing many comparisons to the speed of larger financial markets.”


Christmas Travel Seeing ‘Huge Spike,’ Where Vacationers Plan To Spend Holiday Season


“90% of the rooms available at the Palm Beach Marriott Singer Island Beach Resort and Spa are also booked for the same period, while bookings were up 165% for the holiday period when it came to vacation homes in the Outer Banks area of North Carolina, according to rental firm Twiddy & Company.”

International Business Times

People are booking Christmas vacations earlier than ever before


“While the Outer Banks has been historically a summer destination, we continue to see increased demand for the 2021 holiday season”


14 Important Factors Impacting Commercial Real Estate In 2021 And Beyond


“Real valuation remains remarkably problematic with what continues to be oceans of available liquidity flowing from central banks.”


Leadership Impact - with Clark Twiddy


In part 2 of his interview, Clark Twiddy, President of Twiddy & Company shares perspectives on customer service, navigating challenges and leading a growing company.

Leadership Upside Podcast with Chuck Carringer

PODCAST: Clark Twiddy pens biography of Currituck Outer Banks legend Ernie Bowden


Aided by author Clark Twiddy, President of Twiddy and Company, Ernie tells the tales of a unique life spent in this unique place. Clark joined us to talk more about the stories Ernie shared.

OBX Today

The Challenge Of Measuring Real Advantage In A Booming Market


“How much of our own value, in other words, is the tide and how much is our own swimming?”


‘Sustainable tourism’ — for visitors and locals


“The idea is to bring a fresh perspective to the issues involved in sustaining the Outer Banks’ tourism economy while improving the quality of life for those who live and work here.”

The Outer Banks Voice

Digitizing the Touchpoint Experience


Listen as NCMM's managing director Doug Farren talks with Clark Twiddy of Twiddy & Company Vacation Rentals and Real Estate Sales.

National Center for the Middle Market

Is Now The Right Time To Buy? 15 Factors To Consider


“If you trust the people and teams around your investments, you'll be more aware of and engaged in the operation of your home.”


15 Social Media Tips For Real Estate Agents Looking To Reach More Clients


“It's also important to recognize relevance and timeliness in your content—if it doesn't create value for your audience in less than 15 seconds, there is room for improvement.”


Paradigm Shift Recommended to Sustain Future of Tourism on the Outer Banks


“Recognizing the need for a change and a call to action to receive more insight into this ever growing issue, NC State College of Natural Resources has partnered with Twiddy & Company to launch the Lighthouse Fund for Sustainable Tourism on the Outer Banks.”

The Coastland Times

Beating Burnout: Clark Twiddy of Twiddy & Company On The 5 Things You Should Do If You Are Experiencing Work Burnout


“Be very intentional at a basic level — this is my way of making sure that Maslow’s hierarchy should be a habit for me. I don’t always get it right but it’s always the goal and I’ve wrestled over time with the sense that this as a goal is inherently selfish; in fact, it’s taken me many years to understand that it’s actually the only way I can serve others well."

Authority Magazine

VIDEO: New partnership aims to ensure a sustainable future for the Outer Banks


“NC State College of Natural Resources has partnered with Twiddy & Company, a hospitality firm that manages more than 1,100 vacation homes on the Outer Banks, to launch the Lighthouse Fund for Sustainable Tourism.”

OBX Today

What, Exactly, Is Being Disrupted In The Real Estate Community Right Now?


“The industry, in short, has never brought so many value choices to the consumer directly, and as a result, we’re actively seeing consumers reallocate value away from real estate agents specifically and toward the giant online information providers for a variety of reasons.”


New Partnership Aims to Ensure a Sustainable Future for the Outer Banks of North Carolina


“NC State College of Natural Resources has partnered with Twiddy & Company, a hospitality firm that manages more than 1,100 vacation homes on the Outer Banks, to launch the Lighthouse Fund for Sustainable Tourism.”

NC State College of Natural Resources News

Clark Twiddy’s book captures Currituck OBX history through Ernie Bowden’s eyes


“In sharing his oral memories, Mr. Ernie Bowden, at more than ninety years young, casts his remarkable memory from the storm-tossed isolation before the Wright Brothers to the very edge of the booming tourism industry of the twenty-first century.”

The Outer Banks Voice

10 Ways To Research A New Area Before Relocating


“In many ways, long-term vibrancy starts with the local schools.”


How To Effectively Assess The Value Of A Potential Investment


"Like a stock, the present value of an asset is the expected value of future cash flows, plain and simple."


Sound Scanning For Risk In The Potential For A Vacation Rental Bubble


"To be clear, no one knows what the future holds, but by using the past as a proxy, we can use data to develop some sense of the financial resiliency of real estate assets."


4 small-business innovations that will outlast the pandemic


"Twiddy said when the company closed its in-person counters due to COVID, investing in technology enabled them to “deliver Southern hospitality in a way never before imagined."


15 Ways To Stay On Top Of Real Estate Market Trends


"It sounds almost too simple, but I try to make sure that every single interaction has a feedback loop. Oftentimes it's quantitative feedback, so when that's all we have, I'll deliberately look for opportunities to listen directly to people."


Birth Of A Boom: How North Carolina Emerged As A Global Barometer Of The Tourism Industry


“In many ways, small North Carolina companies — particularly along the coast — gave birth to the foundations of what has today become the remarkably popular vacation home sharing space at large.”


How Investors Can Use The Emerging Capital Asset Pricing Models For Vacation Rentals‬


“The vacation rental home market entered a new phase entirely.”


5 Things to Know About Booking a Summer Rental‬


“Travel is rebounding in the United States with gusto, as vaccination rates rise, restrictions loosen around the country and would-be travelers act on their eagerness to reunite with family and friends.”

The New York Times

A local’s guide to driving on the beach north of Corolla: Chill out and be nice‬


“Even experienced beach drivers get stuck or have mechanical problems, so be kinder and more patient.”

The Virginian Pilot

Renters Beware: 15 Warning Signs Of A Bad Leasey‬


“In many cases, a good lease also discusses the process to resolve discrepancies.”


Leading a Thriving Small Business with Clark Twidd‪y‬


“As President of Twiddy & Company, Clark Twiddy faces numerous challenges associated with leading a growing small business. Enjoy listening to this terrific leader candidly share from his experiences.”

Leadership Upside Podcast with Chuck Carringer

Four Tactics for Rebuilding Your Client Base


“We’re going to listen ferociously to our customers and ask them how we need to be different. And then we’re going to do it.”

Bank of America

What Investors Don’t Understand about the Short-Term Rental Industry


“The best perspective on the vacation rental community right now as an asset class is to think about a vacation home not as a commodity but as an operating company doing what all operating companies do―seeking to maximize revenue and minimize costs.”

VRM Intel

How To Use Digital Transformation To Take Your Company To The Next Level


“Assess the strengths of your trusted relationships in the digital and technology space beyond the sales pitches.”

Thrive Global

Understanding How The Pandemic Changed Travel Insurance Demand


“In essence, more people are buying travel insurance right now than at any other time and it’s a great chance to pause for a moment as rental property owners and operators to understand how consumers are thinking about coverage, how they are not thinking about it and what this trend means for traveling in the future – beyond the pandemic.”


How Real Estate Pros Can Prepare For Future Environmental Regulations


“Broadening your personal stakeholder community is a great start.”


15 Technology Trends Disrupting Real Estate Today


“While initial introductions are always more effective in person or on the phone, the ability to rapidly respond to texts (within five minutes) at scale is a competitive advantage.”


We Spoke to Clark Twiddy of Twiddy & Company


“We’re moving quickly to include new technology and new engagement platforms but here’s the good news — this is still a people business and our culture remains our top priority.”


Clark Twiddy of Twiddy & Company On How To Use Digital Transformation To Take Your Company To The Next Level


“Start with knowing your customers not just as data points but as people — if you don’t have a robust and in-depth feedback system to stay in touch with your customers, that’s a starting point.”

Authority Magazine

Marketing Students Analyze Data to Help Family Business During Pandemic


“Each year, the natural beauty of North Carolina’s Outer Banks attracts more than a million visitors.”

Haslam College of Business

15 Ways To Build A More Resilient Hospitality Business


“Get a sense of strategic forecasting. Think red, yellow and green revenue outcomes at specific dates in the future. Then work backward from those outcomes in terms of investment and cost structure decisions today.”


A New Year Could Spell Scarcity Of Available Vacation Rentals


“In fact, with the lengthening impacts of the pandemic, many vacation destinations may be faced with marketing scarcity rather than availability.”


'Crazy' interest surges in NC beaches; Iconic RTP site demolished; Durham mall to be transformed


“As a North Carolinian, though, I'm happy to see our tourism sectors greeting new visitors and new homeowners in what is hopefully a long-term trend for North Carolina.”

Triangle Business Journal

9 Ways the Pandemic Will Change Travel in 2021


“Cancellation policies in the vacation rental market have not changed, But we’ve seen a significant uptake in travel insurance.”

The New York Times

11 Qualities Of Successful Luxury Property Managers


“A personal relationship based on trust is key.”


Airbnb's IPO Prospectus Shows Potential Impacts Industrywide


“I believe this is a unifying moment for an industry looking to grow. ”


Clark Twiddy: How Businesses Pivot and Stay Relevant In The Face of Disruptive Technologies


“Listen — and I mean authentically and ferociously — to your customers. If you listen closely enough, they will show you the way.”

Authority Magazine

Clark Twiddy of Twiddy & Co. – Digitizing Southern Hospitality with Data Science Key to Surviving the Pandemic


“If you boiled our business down two words, the first word is trust, and the second word is listening. That's our core competency. So when the pandemic hit, we trusted the information we had, and we trusted our ability to listen to our stakeholders.”

Small Business Trends

3 Reasons Your Family Should Spend the Offseason on the Outer Banks


“This time of year is all about gathering together with those you love, and there’s no better place to do that than the Outer Banks.”

The Outer Banks of North Carolina

Five Top Gun Moves For New Vacation Homeowners To Make The Most Of Their Investment


“The sharpest investors, as always, will seek to make the expert moves early that lead to superior results and also avoid the common traps that frustratingly lead to common outcomes.”


16 Things Every Prospective Commercial Real Estate Investor Should Consider


“Like any other asset class, your investment in commercial real estate will carry risk congruent with a return. There are few, if any, ways to separate that relationship.”


Clark Twiddy of Twiddy & Company: 5 Ways That Businesses Can Help Promote The Mental Wellness Of Their Employees


“The emotional well being of our people has never been more important in recent history. For our company in the travel and tourism domain, as we sailed into this economic steel curtain we first made it clear that no matter what our people were going to be our first priority.”

Authority Magazine

Are unemployment numbers really a good indicator any more?


“The unemployment measure, in an increasingly knowledge-worker economy, has outlived its usefulness as a reliable economic indicator because it doesn’t reflect an embedded skill. It’s simply linked to hours of work done as opposed to the kinds of work needed.”

The Virginian Pilot

10 Key Things Investors Ought To Know About Green Building


“I think one particular way in which a green building becomes commercially sustainable is through an understanding of potential federal or state tax credits for various projects.”


How a Vacation Rental Company Used Data Analytics to Decrease Vacancies by Twice the Rate of Its Competitors During COVID-19


“We decided to avoid the temptation to completely cut off marketing based on what we had learned from 2008. Instead we stayed engaged with our guests and asked our data analytics team to help us make every last dollar count.”

Hospitality Technology

Three Considerations When Deciding To Jump Into The New Residential Real Estate Market


“One challenge to avoiding the inevitable common traps of new opportunities is the ability of decision-makers to make expert moves early.”


16 Common Mistakes Brokers Make When Opening Their Own Firms


“One common mistake is trying to compete on all things all the time as it's tempting to do the same things other firms are doing.”


Economic Vibrancy Still Very Much a Long Game


“In short, the Outer Banks has always been resilient in the face of larger economic adversity because our elected officials, on behalf of our citizens, have made far-sighted strategic decisions with scarce resources to invest in the surest possible insulation against the ebbs and flows of economic turbulence — infrastructure.”

The Outer Banks Voice

Is This The Golden Age Of The American Family Vacation?


“In fact, rural vacation rentals in general have seen a surge across virtually every continental market this summer season.”


How I Did It: Used Technology To Reopen Our Business During The Pandemic—And Maintain Great Customer Service


“While the required closure and new realities amid the pandemic presented big hurdles for our business, they’ve motivated us to innovate and make changes that inevitably will help us to continue providing unmatched customer service.”

Spectrum Business Insights

Clark Twiddy of Twiddy & Company: How We Plan To Rebuild In The Post COVID Economy


“Our business has always been a direct reflection of our understanding of exactly what our customers want today and expect from us in the future. We’re going to stick close to our customers, listen relentlessly, and design the future of our Company around what works for them and what works for our team in a way that’s sustainable, efficient, and impactful to our purpose.”

Authority Magazine

How to Survive and Thrive in the Post-Coronavirus Economy


“The companies that will survive and profit on the other side of this crisis are those that understand their customer and the data in their business.”

Small Biz Daily

The New Normal: Adapting to a Changed Reality


“As the professional community begins to work its way through the COVID-19 curve and the associated rolling economic calamity induced by the virus, we all begin to wonder what our lives and livelihoods might look like in what will inevitably be a changed reality.”

VRM Intel

The Latest Trend in Vacation Rentals: Long-Term Stays


“Twiddy and Company, which manages 1,100 vacation homes on the Outer Banks of North Carolina, said it was seeing an “unprecedented” number of long-term bookings.”

The New York Times

Americans Prefer Beach Vacations And Road Trips In 2020


“A new survey conducted by Twiddy & Company, a vacation rental company on North Carolina’s Outer Banks, found that while much of the American population is ready to travel now or are comfortable traveling before a vaccine is available, only 7 percent are willing to travel internationally and 72 percent prefer to drive.”

Travel Agent Central

The Professional Vacation Rental Manager’s Crisis Playbook


“In a situation where so much is unknown—whether that’s a natural disaster, global contagion, financial conflagration, or simply man-made problems—it’s useful to have a simple, understandable, and uncomplicated group of guideposts to help move the team forward together.”

VRM Intel

NC's Tourism Industry Ground To A Halt Amid Pandemic


“Few people right now have a better sense of what would-be Outer Banks vacationers are thinking than Clark Twiddy. His family’s business, Twiddy & Company, manages about 1,100 rental homes on the Outer Banks.”

WUNC North Carolina Public Radio

The Alphabet Recovery Question on the Outer Banks


“The hardest business questions remain centered on the comeback–what kind of pent-up tourism demand can we expect in terms of our core economic driver that provides the tax base for our quality of life?”

The Outer Banks Voice

There's a New Mini-Documentary Series Titled Icons of the Outer Banks and We Can't Wait to Watch


“We are proud to share this important documentary series that illuminates and celebrates these individuals who’ve had such an enormous impact on the area’s history and identity.”

Southern Living

Mini-documentary series on iconic Outer Banks residents debuts online


“From Walter Raleigh to the Wright Brothers, the Outer Banks was built on the shoulders of visionary men and women who worked tirelessly and, in many cases, sacrificed much to make this area a place locals love to call home and vacationers from around the world visit year-after-year”

OBX Today

Twiddy & Co. unveils mini-documentary series


“Twiddy & Company, a premier vacation rental company on North Carolina’s Outer Banks, has announced Icons of the Outer Banks, a new mini-documentary series that tells the stories of the fishermen, historians, lifesavers and trailblazers who have played a significant role in shaping the area’s past, present and future.”

The Outer Banks Voice

Airbnb's impact on homesharing: A new asset class


“As home operators, we have an opportunity to move beyond “niche” language and begin to translate home operations into something more broadly considered financial language.”

Triangle Business Journal

“Candis R. Richardson Memorial Scholarship” fund established


“On September 30, College of The Albemarle (COA) Foundation and Twiddy & Company Realtors signed a Memorandum of Understanding to create an annual scholarship called the “Candis R. Richardson Memorial Scholarship.”

The Outer Banks Voice

How Did the Outer Banks Get So Famous, Anyway?


“This is the short version of how the Outer Banks—a small and isolated string of barrier islands on North Carolina’s East Coast—grew from a collection of remote sand dunes and sleepy fishing villages to become a world-famous vacation destination in a relatively small amount of time.”

VRM Intel


Clark Twiddy


Ross Twiddy


Other Photos